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For Love or Money™ 2024

Report Insights and Q&A

Enjoy a beverage, network with other loyalty professionals, and dive into the new report on key loyalty trends at this presentation and Q&A from CEO and author of the For Love or Money™ 2024 report, Adam Posner.

This exclusive event will introduce the report, and take a closer look at key insights about the loyalty program landscape, the Loyalty Program Experience Index SPVX, friction points in loyalty programs, and loyalty data: collection, protection, trust, and personalisation.

Limited places available – register now to avoid missing out.

When: Thursday 31st October from 5pm-8pm
Where: DCA head office in Melbourne
Who: Author of the For Love or Money™ 2024 report Adam Posner, DCA’s loyalty and data experts, and loyalty professionals

Agenda
5pm-5:30pm: Arrival, Networking and Drinks
5:30pm-6:15pm: For Love or Money™ 2024 Report insights presented by Adam Posner
6:15pm-6:30pm: Q&A
6:30pm-7pm: Networking and Drinks
7pm-8pm: Networking and Drinks continue (TBC South Wharf Venue)

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Meet the Presenter

Adam Posner is founder and CEO of The Point of Loyalty and Directivity. He has been a data-driven direct marketer for over 31 years and started his loyalty life in the mid ’90’s with a shopping centre loyalty program initiative called “Scratch & Save”. Since then he has been involved in a range of loyalty and retention strategies and loyalty programs for organisations in retail (various), trade, membership, pharmacy, entertainment and large accommodation networks. He is obsessed about helping clients build and maintain valuable loyalty programs that are profitable to the business and meaningful to the member.