Make It Cheaper provides a tailored service to help businesses understand and reduce their energy costs. Energy saving experts thoroughly check and understand the businesses energy needs, and then compare deals from a wide panel of leading Australian retailers to provide great savings.
Make It Cheaper wished to identify SMEs (Small Medium Enterprises) and C&I (Commercial and Industrial) industries as part of their telephone outreach campaign. Furthermore, Make It Cheaper wished to identify certain industry segments such Hospitality and Retail, that would exhibit higher energy usage. It was imperative the data quality of both the contact details (proprietors) and key decision-makers was of the highest order to provide a seamless and productive outreach campaign.