DCA
Blog & News Centre
What will marketing automation really do for you?
Every CMO faces the important and critical task of choosing the right marketing tools in an environment that includes digital marketing, big data, and the need for personalised and interactive conversations with customers.
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Defining smart city “smartness”
Cities NewsWhen we think of smart cities there is a desire to launch into dialogue about the technology, which is more often than not a sensor, IoT device or similar rather than focussing on how the data is to be accurately collected, collated and consumed
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ResearchMaster releases RME 7.3.0
ResearchMaster NewsThe ResearchMaster team is pleased to announce their latest enhancements and new functionality aimed at driving operational efficiencies for Universities, Researcher’s,the Research Office and the HDR Office.
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2019 ResearchMaster Award for Excellence
ResearchMaster News2019 ATEM/Campus Morning Mail Best Practice Awards. Congratulations Victoria University Melbourne. The 2019 ResearchMaster Award for Excellence in Research Management was awarded to the VU Model Strategy Team, Victoria University.
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Marketing versus Sales. Who claims glory at the end of the quarter?
Data Services NewsIt’s an age-old discussion that businesses around Australia grapple with daily: when revenue figures are up, is it the marketing team who generates the leads or the sales team who converted the leads who should claim the return on investment?
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The benefits of home grown smart city technology
Cities NewsLocal government leaders have an increasing amount of choice when it comes to smart city technology. Some of the best technology has been developed in Australia and presents many advantages to its foreign counterparts. So what are the benefits of home grown smart city tech? Why is the choice of technology provider so important? And what do cities stand to gain by putting local technology on their smart city agenda?
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A New Year, a New Way of Resolving your Customer Data Issues
Data Services NewsThere is a clear realisation that data is a valuable asset to any business and as such must be treated with the care and regard it deserves. IncNet, a B2B data research company, operating in Australia since 1989, provides 3 practical tips in resolving your customer data issues.
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