Articles

Australia’s financial system needs strong data governance to buttress against cybersecurity threats It has escaped nobody’s notice that banking—for businesses as well as individuals—is increasingly digital. Commentators have been quick to point out that most transactions have been digital long time. The use of cash was declining in Australia, even before the pandemic arrived and…

The construction industry is a fraught place to operate right now and researching your business relationships has never been so critical. Historically, the industry has been subject to price volatility and supply chain problems, but recent stressors have stretched it to its limits. Global responses to the COVID-19 pandemic caused delays in production, skilled labour…

Why Research is Critical to Your Account-Based Marketing Strategy What is account-based marketing? A traditional lead generation funnel runs from the broadest part of the funnel—brand awareness—to the narrowest—converted customers. This is a strategy that diffuses your company’s resources across a broad array of potential customers, and it might use tactics like direct or electronic…

Are you exposing your supply chain to risk and missed opportunities by not investigating alternatives to ANZSIC? The ANZSIC is by nature and intention the most general tool for business and economic statistics. Businesses that engage in a wide range of activities will nevertheless be described only by their predominant activity. For procurement professionals, a…

“What do you need, and if you don’t have what you need, how can you get there?” Artificial intelligence is driving change across all aspects of our lives, it’s been all the buzz long before the emergence of GPT. Though, the idea of using ‘AI’-driven tools in our jobs as fundraisers still sounds a bit…

Macroeconomic conditions impact your investments—so due diligence is more important than ever In the present moment in Australia, headline inflation is just coming down from a height that’s not been seen since the 1990s. Unsurprisingly, the blunt instrument of monetary policy has been whipped out and employed in hopes of taming it, so the cash…