Data Services
Blog & News Centre.
Email marketing in 2020 is not just sending emails
I suspect we all felt that first rush of COVID-19 related emails in our inboxes.
Every company we had ever interacted with (and some we probably did not even remember), all raced to assure us that they were responding to the pandemic appropriately.
Customer service and its challenges during COVID-19
Data Solutions, LoyaltyCustomer service is a challenging job on any day, but the challenges have only increased during the COVID-19 pandemic.
DCA achieves PCI-DSS certification for data security while processing 20M transactions
News, PCI & Privacy Act ComplianceDCA has achieved PCI-DSS certification for the 8th consecutive year. Our accreditation includes Service Provider at the highest level (Level 1) as well as Merchant accreditation.
Customer behaviour and national regulations are changing rapidly. Your marketing automations must keep pace.
Data-Driven MarketingAutomation is a powerful and flexible tool for marketers. Most companies currently use some form of marketing automation in their digital marketing campaigns. But its not a “set and forget” system.
Data Visualisation – Are you making the most of your data?
Data Solutions, Business DataFast, effective decision making relies heavily on your ability to understand and analyse your data. With nearly three decades’ experience, DCA can expertly assist your organisation to develop a business intelligence solution designed to maximise your growth.
Is there such a thing as a bad lead?
Business Data, Data-Driven MarketingSo much marketing effort goes into generating inbound leads for sales to follow up. Hours of content planning, events, digital marketing, events (did we mention events?), and invariably the business cards, names and leads are sent to sales to follow up.
Driving an exceptional customer experience; Technology and a 360 degree customer view
Data-Driven MarketingIt’s been some time now since I returned from Salesforce’s 17th Dreamforce conference. That time has given me the opportunity to reflect on my experiences there, and how they fit into the broader context of the work I do day-to-day in my role as Isuzu Australia’s Customer Care Manager.