Data Services
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NFP Solutions, PCI & Privacy Act Compliance

When we interact with other people and organisations in the world, we reveal information about ourselves. This could be our names, what we look like, where we’re from, or other, more specific information. This is our personally identifiable information. The idea of privacy concerns all aspects of the collection, storage, dissemination and use of that information.

5 Things to Know Before Doing Data Enrichment

Data for B2B, Data Quality, Data Solutions, Business Data

Data enrichment, sometimes called data enhancement, means adding relevant information to your data to give it more context – and make it more valuable. This might mean getting complex demographic information to develop more targeted messaging….

Why do organisations need data verification?

Data Quality, Data Solutions, Data-Driven Marketing

Data verification is the process of checking data against an additional, authoritative data set to make sure the information is accurate. Often, data verification is used to check the accuracy of data before it informs any decisions or anything is spent acting on it.

AI technology

What’s augmented intelligence and how is it different to gen-AI?

Data Management, Data for AI

Augmented intelligence is an AI perspective that centres humans and focuses on the enhancing and assistive role that technology can play. In short, rather than replacing humans in workplace environments, augmented intelligence is AI that makes us better at what we do.