Articles
Data Solutions

Did you know we do Business Process Outsourcing?
Data Solutions, NewsOur BPO customers range from corporates to charities to councils, with correspondingly diverse benefits. How can DCA help you? Outsourcing specific business functions frees up staff and resources, allowing companies to focus on key business objectives, revenue and profitability.

The next step: data migrations
Data SolutionsYour multiple data sources have been identified and consolidated: now it’s time to bring your data home

Multiple data sources: cleaning up the mess
Data SolutionsDCA details recent experience with a high-profile international family entertainment and media enterprise.

Data, data everywhere… the importance of consolidated data sources
Data Solutions, Data-Driven MarketingData is hot, in the marketing world at least. At DCA we are having an unprecedented number of conversations about how improving data quality and consolidating databases leads to big results: more effective marketing campaigns, higher ROI and better customer engagement.

New Australian Privacy Laws – Is your data ready?
Data SolutionsNew Australian privacy legislation came into effect on 12 March 2014, governing the way in which businesses collect, store and use data.

What’s the state of your marketing data?
Data Solutions, Data-Driven MarketingData management and data hygiene are probably the most overlooked components of a successful marketing program, right after the content. According to research conducted in America, US Enterprises are in the race to dramatically improve their data quality, and therefore their revenue and customer engagement.

Everything starts with the data – getting a single customer view
Data SolutionsWith data – as with most things – it’s the quality that counts. More customer data does not mean more customers, no matter what you wish. Instead, what it often means is bad data: more duplicates, more incomplete information, more fragments, all of which lead to ineffective marketing campaigns and an inaccurate picture of your…